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1 bra, 30+ ways to wear it

  • All-new adjustable comfort straps converts to multiple positions
  • Wireless, soft contour cups custom conform to your shape to help smooth and separate bust
  • Free of underwire and back hooks
  • Easy to step in, curve-hugging, one-piece seamless design
  • Knitted wide support band helps add lift and support
  • Constructed with our everlasting comfort stretch fabric




You don't just wear the Custom Fit Multiway; you experience it. Custom Fit Multiway brings you all the comfort and shaping of the Genie bra but with a difference: it offers 30+ unique strap positions that allow you to wear it countless different ways. Classic. Halter. Crossback. Crossfront. Wide set. It's like wearing a different bra every day of the month!